Shoq-E-Mushq

Timeless Luxury, Intensely Personal
40% Oil 24 Hours Fragrance Since 2020 Unforgettable Presence

Welcome to Shoq-E-Mushq, where passion meets perfume in every crafted drop. We blend rare oils with masterful artistry to create scents that don’t just accompany you, they become part of your story, lingering with elegance long after you’ve left.

40% Pure Oil Concentration

A richness that ensures depth, potency, and a lavish scent experience from the very first drop.

24-Hour Lasting Presence

Crafted to stay with you throughout the day, leaving a trail of luxury that endures from dawn to dusk.

Uniquely Personal Signature

Each scent is designed to blend with your skin, creating a bespoke aura that feels exclusively yours.

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Shoq-E-Mushq For Unisex

Where Passion Meets Perfume
Crafted with 40% Oil Worn for 24 Hours Since 2020

In a world of fleeting scents, we chose to linger. Shoq-E-Mushq was born from a daring vision: to blend the soul of Eastern perfumery with the precision of modern artistry. Our name speaks of passion—Shoq—and the richness of musk—Mushq—a promise that echoes in every bottle we craft.

We believe true luxury lies not just in scent, but in its staying power. That’s why each of our perfumes is crafted with 40% pure oil concentration, ensuring not just a fragrance, but an experience that lasts up to 24 hours. This is more than perfume, it’s liquid legacy, designed for those who dare to be remembered.

Why Choose Shoq-E-Mushq

At Shoq-E-Mushq, we craft more than perfume, we create personal legacies. Born from a passion for rare oils and timeless scents, each bottle embodies artistry that bridges tradition with modern luxury. We believe true fragrance should linger, leaving an indelible memory in every space you grace.

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Oil Concentration

Rich, intense perfumes designed for profound depth and lasting elegance.

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Hour Longevity

Timeless fragrances that stay vibrant from day to night without fading away.

“24-hour staying power is real. I’ve never been asked more, ‘What are you wearing?’”

Hassam Malik ( Lahore )

Stories Worn & Remembered

Discover experiences from those who don’t just wear perfume, they live it. Each testimony is a moment captured in scent, shared by our wearers worldwide.

    Zara Saad

    Lahore

    “This perfume clings to skin like a memory. 12 hours in, and I still get compliments.”

      Nida Haneef

      Chaldean ( UK )

      “My scent identity now. Thank you, Shoq-E-Mushq.”

        Umar Farooq

        Karachi

        “From boardroom to dinner, this scent stays loyal. Pure elegance in a bottle.”

          Eeman

          Lahore

          “Wore it at my wedding. Still smell it on my shawl.”

            Ali Ranjah

            Lahore

            “Not just a scent—an aura. People ask about it hours after I’ve left.”

              Nina

              Islamabad

              “If you want to be remembered, wear this. It’s that simple.”

                Fatima Azeem

                Lahore

                “Ek spray aur poora din mehsoos hota hai. 24-hour magic is real.”

                  Amina Wahab

                  Lahore

                  “Shoq-E-Mushq ne mere perfume collection ko retire karwa diya. My only signature now.”

                    Sarah Khan

                    Islamabad

                    “The 40% oil concentration is no joke. One spray and the room remembers you left.”

                      Sophia Tariq

                      London

                      “I’ve worn luxury brands for years. This outlasts them all. Bravo!”

                        Fahad Ashraf

                        Sakesar

                        “Do din tak kapron par rehti hai. Incredible.”

                          M Hassan

                          Lahore

                          “Yeh khushboo nahi, yaadgar hai. It stays on clothes for days!”

                            Bilal Ashraf

                            Lahore

                            “Log poochte rehte hain, ‘Kaunsi perfume hai?’ Best compliment ever.”

                              Rehana

                              Lahore

                              “Pehli baar itna long-lasting perfume try kiya. Ab sirf yehi.”

                                Zainab

                                Dubai

                                “Mehnga hai, lekin har drop worth it. Lasts longer than any designer brand.”

                                  Tariq

                                  Islamabad

                                  “Lingering luxury. Period.”

                                    Fariyal Shahid

                                    Attock

                                    “The only perfume I repurchase. Never lets me down.”